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Samsung — Christmas


Samsung Christmas

Samsung germany / Galaxy S6 Family, Gear s2 and gear VR

 

The magic lies in the anticipation.

For this Christmas campaign, we partnered with a German comedian who hit the streets to present a series of imaginative Samsung products he’d love to receive as gifts. The playful concept highlighted how anticipation is the best part of the holiday season.

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CREDITS

Agency: Hi-ReS
Executive Creative Director: Sven Küster
Creative Director: René Lamberti, Henrik Lehtikangas, Daniel Klipfel
Art Director: Caio Fernando Batista, Jo Ri
Copy: René Lamberti