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Mercedes-Benz — Play by Your Rules


Mercedes-Benz 2019 CLA
Play by your Rules

 

A Short Film
— Forever Young

The new Mercedes-Benz CLA is not the most rational decision anyone can make when buying a car - It's a car for people who follows their emotions more than their brains. It's the car that our teenage self, that fun rebel inside of us would love. Watch the short film directed by François Rousselet:

 

print & OOH

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brochure

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CREDITS

My role: Concept, Art Direction, Shooting in Tokyo.
Agency — Antoni
Director — François Rousselet
Photographer Lifestyle — CG Watkins
Photographer Studio — Amos Fricke
Post Production — Recom Farmhouse